Reports

Reports shows how things are going over the days you choose. Pick a range at the top, and press Compare to see it against the range before.

Tab	What it shows
Inbox	New and closed conversations by day, first reply and time to close (median, and 90% within), by team, by teammate and by channel, and how often reply targets were met.
Ratings	How people rated closed conversations, by day.
Help center	Reads and searches by day, the most searched words, searches that found nothing, and how each article was rated.
Help bot	How the bot’s conversations ended: answered by an article, handed to your team, or left.
Messages	Each message, version by version: sent, opened, clicked and reached the goal.
Email	Each email variant by variant, email by day, and the list’s health (bounces, complaints, unsubscribes).
Surveys	How many saw and answered each survey, and where people stopped.
Workflows	Runs started in the period, and for one workflow, how many runs reached each step and where they ended.
Holdout	What your marketing adds: the goal rate of people who got marketing against the holdout who got none.
Topics	Who is subscribed to each topic, by channel.

Every table has Export, to a CSV file. Larger exports, such as all your contacts, are on Reports › Exports.

Counting days

Days are counted in your app’s time zone, which you set on Settings › your app › General. Email and help center figures are counted in UTC days.

A message’s own report

Each message has a Report tab of its own, with its numbers by version, by language and, for an A/B test, by variant with where the test stands. A workflow’s Runs shows each person’s way through it.

The overview

The Overview shows the main numbers for today, 7 days or 30 days, with what needs you now and the setup checklist.